top of page

Wed, Aug 10


Online Event

Marketing Plan 101

Registration is closed
See other events
Marketing Plan 101
Marketing Plan 101

Time & Location

Aug 10, 2022, 1:00 PM CDT

Online Event

About the Event

A well-designed and well-executed marketing plan will help you:

  • Define your business with SWOT Analysis (Strengths, Weaknesses, Opportunities and Threat
  • Define your target audience with buyer personas
  • Develop a budget
  • Define your brand with proper visuals and messaging
  • Determine your best marketing channels for educating your customers, generating leads, and developing brand awareness.

Patty Ross has well over 20 years of experience in marketing and has been in the online space since 1998 where she developed an e-commerce program for a gourmet gift company into a million-dollar business. She has spent 16 years helping the wine industry gain traction online and has since branched out to help other industries grow their brands including financial, legal, health and beauty, motorsports, landscape design, cbd/cannabis, restaurants, political activism and nonprofits. Golden State Marketing and her other business, California Wine Marketing, were founded in 2006. Patty enjoys speaking on various marketing topics to help business owners understand the importance of marketing their brand online and offline.

Share This Event

bottom of page