Over half of the consumers would stop buying from a company after multiple bad experiences. Is your company doing enough to drive loyalty? 

PwC’s Greta Lovenheim and Mark Baker reveal the results of PwC’s 2022 Customer Loyalty Survey alongside PwC’s 2023 Customer Loyalty Executive Survey. 

Weaving together the results of both surveys, Greta and Mark will break down the seven most effective strategies for driving customer loyalty through engagement and reveal how these align with an executive’s viewpoint. 

You’ll also take away:

• Tactics to increase your investments in customer segmentation
• Suggestions on how to develop a balanced approach to physical and digital customer engagement
• Methods to activate a data-driven personalization strategy that drives meaningful relationship building